
Corporate Adobe Campaign Training Course
Edstellar's Adobe Campaign instructor-led training course equips teams with the skills to create, manage, and optimize targeted campaigns. It enables them to curate personalized customer experiences seamlessly. Empower your workforce to leverage the tool for maximum ROI.

(Virtual / On-site / Off-site)
Available Languages
English, Español, 普通话, Deutsch, العربية, Português, हिंदी, Français, 日本語 and Italiano
Drive Team Excellence with Adobe Campaign Corporate Training
Empower your teams with expert-led on-site/in-house or virtual/online Adobe Campaign Training through Edstellar, a premier Adobe Campaign training company for organizations globally. Our customized training program equips your employees with the skills, knowledge, and cutting-edge tools needed for success. Designed to meet your specific training needs, this Adobe Campaign group training program ensures your team is primed to drive your business goals. Transform your workforce into a beacon of productivity and efficiency.
Adobe Campaign enables businesses to create targeted and segmented marketing strategies that resonate with their audience. It has options for both smaller and larger organizations: Adobe Campaign Standard and Adobe Campaign Classic. Adobe Campaign Classic is highly customizable for database and complex cross-channel marketing initiatives and offers on-premise and hybrid deployment options. Adobe Campaign Standard (ACS) is a cloud-native solution aimed more at digital marketers and tends to have fewer features than ACC, which may impact its flexibility and customization capabilities.
The Adobe Campaign instructor-led training Course is meticulously designed to address every facet of Adobe Campaign. From navigating the interface and understanding data segmentation to crafting automated workflows and analyzing performance metrics, this virtual and virtual / onsite Adobe Campaign training course ensures that professionals are well-equipped to leverage the tool for maximum ROI.
Key Skills Employees Gain from Adobe Campaign Training
Adobe Campaign skills corporate training will enable teams to effectively apply their learnings at work.
- Data AnalysisData Analysis is the process of inspecting, cleansing, and modeling data to discover useful information. This skill is important for roles like data scientist and business analyst, as it drives informed decision-making and strategy development.
- Multi-channel Campaign DesignMulti-Channel Campaign Design is the strategic creation of marketing campaigns across various platforms. This skill is important for marketers as it enhances audience reach, engagement, and conversion rates.
- Campaign Effectiveness EvaluationCampaign Effectiveness Evaluation is the ability to assess marketing campaign performance through metrics and analysis. this skill is important for marketers to optimize strategies, maximize roi, and drive business growth.
- Automation ImplementationAutomation Implementation is the process of integrating technology to perform tasks with minimal human intervention. this skill is important for roles in IT, engineering, and operations, as it enhances efficiency, reduces errors, and drives innovation.
- Personalized MarketingPersonalized Marketing involves tailoring marketing strategies to individual customer preferences. This skill is important for roles in marketing and sales, as it enhances customer engagement, boosts conversion rates, and fosters brand loyalty.
- Integration ManagementIntegration Management is the process of coordinating various project elements to ensure they work together effectively. This skill is important for project managers to align resources, timelines, and stakeholder expectations, ensuring project success and efficiency.
Key Learning Outcomes of Adobe Campaign Training Workshop for Employees
Edstellar’s Adobe Campaign training for employees will not only help your teams to acquire fundamental skills but also attain invaluable learning outcomes, enhancing their proficiency and enabling application of knowledge in a professional environment. By completing our Adobe Campaign workshop, teams will to master essential Adobe Campaign and also focus on introducing key concepts and principles related to Adobe Campaign at work.
Employees who complete Adobe Campaign training will be able to:
- Analyze campaign data to derive meaningful insights for marketing strategy refinement
- Design sophisticated multi-channel marketing campaigns using Adobe Campaign's features
- Evaluate the effectiveness of campaigns, using built-in metrics and KPIs, to ensure optimal ROI
- Demonstrate adept use of automation features to streamline campaign creation and management processes
- Apply the principles of personalized marketing to create tailored customer experiences across various channels
- Integrate Adobe Campaign seamlessly with other Adobe tools and third-party systems for a cohesive marketing ecosystem
Key Benefits of the Adobe Campaign Group Training
Attending our Adobe Campaign classes tailored for corporations offers numerous advantages. Through our Adobe Campaign group training classes, participants will gain confidence and comprehensive insights, enhance their skills, and gain a deeper understanding of Adobe Campaign.
- Training Elevates the skill set of the marketing team
- Empowers teams to optimize campaigns for maximum returns
- Enables teams to create multi-channel campaigns that resonate
- Professionals can leverage the automation capabilities of Adobe Campaign
- Enables organizations to segment and target their audience more effectively
Topics and Outline of Adobe Campaign Training
Our virtual and on-premise Adobe Campaign training curriculum is divided into multiple modules designed by industry experts. This Adobe Campaign training for organizations provides an interactive learning experience focused on the dynamic demands of the field, making it relevant and practical.
- Overview of Adobe Campaign and its role in digital marketing
- What is Adobe Campaign?
- How does Adobe Campaign fit into the Adobe Marketing Cloud?
- Key benefits of using Adobe Campaign
- Key features and benefits of Adobe Campaign
- Campaign planning and management
- Audience segmentation and targeting
- Delivery channel optimization
- Campaign performance tracking and reporting
- Understanding the Adobe Marketing Cloud ecosystem
- The different components of the Adobe Marketing Cloud
- How Adobe Campaign integrates with other Adobe solutions
- Leveraging the power of the Adobe Marketing Cloud to achieve marketing goals
- Setting up the Adobe Campaign environment
- System requirements for running Adobe Campaign
- Installing Adobe Campaign server components
- Configuring database connections and network settings
- Installing the Adobe Campaign Rich Client
- Downloading and installing the Adobe Campaign Rich Client
- Configuring the Rich Client to connect to the Adobe Campaign server
- Familiarizing with the Rich Client interface and navigation
- Understanding the plan-program-campaign hierarchy
- The purpose and structure of plans, programs, and campaigns in Adobe Campaign
- How plans, programs, and campaigns relate to each other
- Best practices for organizing and managing campaigns using the hierarchy
- Creating and managing plans, programs, and campaigns
- Creating new plans, programs, and campaigns using the Rich Client
- Setting goals and objectives for campaigns
- Managing timelines and budgets for campaigns
- Navigating the rich client to manage campaign elements effectively
- Using the Rich Client to access and manage various campaign elements (deliveries, activities, workflows, etc.)
- Organizing campaign elements into folders and subfolders for efficient management
- Utilizing search and filtering options to quickly locate specific campaign elements
- Principles of audience segmentation and its importance in targeted marketing
- Defining audience segmentation and its role in effective marketing
- Identifying the benefits of segmenting audiences for targeted campaigns
- Understanding the different types of audience segmentation and their applications
- Creating and managing audience segments using Adobe Campaign tools
- Utilizing Adobe Campaign's segmentation tools to create and manage audience segments
- Building segments based on demographic, behavioral, and transactional data
- Applying advanced segmentation techniques to refine targeting
- Utilizing Query Steps, Split Steps, Unions, Intersections, Exclusions, and Deduplication for precise segmentation
- Leveraging query steps to define complex segmentation criteria based on data fields and attributes
- Employing Split Steps to further divide segments into sub-segments for more granular targeting
- Using Unions, Intersections, exclusions, and deduplication to combine, intersect, or exclude segments for precise targeting
- Understanding the concept of deliveries and their role in campaign execution
- Defining the role of deliveries in the campaign execution process
- Understanding the different types of deliveries (email, SMS, push notifications, etc.)
- Identifying the key components of a delivery (content, targeting, scheduling, etc.)
- Creating and customizing delivery templates for various channels (email, SMS, etc.)
- Designing and creating delivery templates using Adobe Campaign's drag-and-drop interface
- Incorporating dynamic content and personalization elements into delivery templates
- Customizing delivery templates to align with brand guidelines and campaign messaging
- Editing email content within a workflow and configuring delivery settings
- Modifying email content directly within the workflow editor
- Configuring delivery settings such as sender information, reply-to addresses, and tracking options
- Ensuring email deliverability by adhering to best practices for content and coding
- Previewing email content to ensure proper rendering and consistency
- Utilizing preview tools to visualize email content across different devices and email clients
- Identifying and resolving rendering issues to ensure consistent email display
- Maintaining brand consistency across all email campaigns
- Implementing delivery approvals to ensure campaign quality and compliance
- Establishing delivery approval workflows to review and approve campaign content before delivery
- Understanding the process of running a campaign in Adobe Campaign
- Defining the different stages of a campaign lifecycle (planning, execution, delivery, and measurement)
- Navigating the campaign workflow to manage campaign execution
- Configuring delivery schedules and triggers to automate campaign delivery
- Utilizing flow controls, schedule and wait controls, external triggers, and alerts to manage campaign execution
- Employing flow controls to define the sequence of activities in a campaign workflow
- Utilizing schedule and wait controls to schedule delivery of campaign elements
- Integrating with external systems using external triggers to control campaign execution
- Implementing alerting mechanisms to monitor campaign performance and notify stakeholders
- Monitoring campaign performance and making adjustments as needed
- Utilizing Adobe Campaign's reporting capabilities to track campaign performance metrics
- Identifying key performance indicators (KPIs) to measure campaign success
- Analyzing campaign data to identify areas for improvement and make adjustments
- Managing delivery approvals to ensure timely and effective campaign execution
- Establishing a delivery approval process to ensure campaign content meets quality standards and compliance requirements
- Assigning reviewers and setting approval levels for different campaign elements
- Automating delivery approval steps to streamline the approval process
Who Can Take the Adobe Campaign Training Course
The Adobe Campaign training program can also be taken by professionals at various levels in the organization.
- Email Marketers
- Digital Marketers
- Marketing Analysts
- CRM Specialists
- Campaign Coordinators
- Marketing Technologists
- Customer Experience Specialists
- Marketing Automation Specialists
- Digital Marketing Managers
- UX/UI Designers
- Copywriters
- Brand Strategists
Prerequisites for Adobe Campaign Training
The Adobe Campaign training can be taken by professionals with a basic understanding of digital marketing and analytics concepts.
Corporate Group Training Delivery Modes
for Adobe Campaign Training
At Edstellar, we understand the importance of impactful and engaging training for employees. As a leading Adobe Campaign training provider, we ensure the training is more interactive by offering Face-to-Face onsite/in-house or virtual/online sessions for companies. This approach has proven to be effective, outcome-oriented, and produces a well-rounded training experience for your teams.
.webp)
Edstellar's Adobe Campaign virtual/online training sessions bring expert-led, high-quality training to your teams anywhere, ensuring consistency and seamless integration into their schedules.
.webp)
Edstellar's Adobe Campaign inhouse training delivers immersive and insightful learning experiences right in the comfort of your office.
.webp)
Edstellar's Adobe Campaign offsite group training offer a unique opportunity for teams to immerse themselves in focused and dynamic learning environments away from their usual workplace distractions.
Explore Our Customized Pricing Package
for
Adobe Campaign Corporate Training
Need the cost or quote for onsite, in-house, or virtual instructor-led corporate Adobe Campaign training? Get a customized proposal that fits your team's specific needs.
64 hours of training (includes VILT/In-person On-site)
Tailored for SMBs
Tailor-Made Licenses with Our Exclusive Training Packages!
160 hours of training (includes VILT/In-person On-site)
Ideal for growing SMBs
400 hours of training (includes VILT/In-person On-site)
Designed for large corporations
Unlimited duration
Designed for large corporations
Edstellar: Your Go-to Adobe Campaign Training Company
Experienced Trainers
Our trainers bring years of industry expertise to ensure the training is practical and impactful.
Quality Training
With a strong track record of delivering training worldwide, Edstellar maintains its reputation for its quality and training engagement.
Industry-Relevant Curriculum
Our course is designed by experts and is tailored to meet the demands of the current industry.
Customizable Training
Our course can be customized to meet the unique needs and goals of your organization.
Comprehensive Support
We provide pre and post training support to your organization to ensure a complete learning experience.
Multilingual Training Capabilities
We offer training in multiple languages to cater to diverse and global teams.
What Our Clients Say
We pride ourselves on delivering exceptional training solutions. Here's what our clients have to say about their experiences with Edstellar.
"Edstellar's IT Service Management training has been transformative. Our IT teams have seen significant improvements through multiple courses delivered at our office by expert trainers. Excellent feedback has prompted us to extend the training to other teams."
"Edstellar's quality and process improvement training courses have been fantastic for our team of quality engineers, process engineers and production managers. It’s helped us improve quality and streamline manufacturing processes. Looking ahead, we’re excited about taking advanced courses in quality management, and project management, to keep improving in the upcoming months."
"Partnering with Edstellar for web development training was crucial for our project requirements. The training has equipped our developers with the necessary skills to excel in these technologies. We're excited about the improved productivity and quality in our projects and plan to continue with advanced courses."
"Partnering with Edstellar for onsite ITSM training courses was transformative. The training was taken by around 80 IT service managers, project managers, and operations managers, over 6 months. This has significantly improved our service delivery and standardized our processes. We’ve planned the future training sessions with the company."
"Partnering with Edstellar for onsite training has made a major impact on our team. Our team, including quality assurance, customer support, and finance professionals have greatly benefited. We've completed three training sessions, and Edstellar has proven to be a reliable training partner. We're excited for future sessions."
"Edstellar's online training on quality management was excellent for our quality engineers and plant managers. The scheduling and coordination of training sessions was smooth. The skills gained have been successfully implemented at our plant, enhancing our operations. We're looking forward to future training sessions."
"Edstellar's online AI and Robotics training was fantastic for our 15 engineers and technical specialists. The expert trainers and flexible scheduling across different time zones were perfect for our global team. We're thrilled with the results and look forward to future sessions."
"Edstellar's onsite process improvement training was fantastic for our team of 20 members, including managers from manufacturing, and supply chain management. The innovative approach, and comprehensive case studies with real-life examples were highly appreciated. We're excited about the skills gained and look forward to future training."
"Edstellar's professional development training courses were fantastic for our 50+ team members, including developers, project managers, and consultants. The multiple online sessions delivered over several months were well-coordinated, and the trainer's methodologies were highly effective. We're excited to continue our annual training with Edstellar."
"Edstellar's IT service management training for our 30 team members, including IT managers, support staff, and network engineers, was outstanding. The onsite sessions conducted over three months were well-organized, and it helped our team take the exams. We are happy about the training and look forward to future collaborations."
"Edstellar's office productivity training for our 40+ executives, including project managers and business analysts, was exceptional. The onsite sessions were well-organized, teaching effective tool use with practical approaches and relevant case studies. Everyone was delighted with the training, and we're eager for more future sessions."
"Edstellar's quality management training over 8 months for our 15+ engineers and quality control specialists was outstanding. The courses addressed our need for improved diagnostic solutions, and the online sessions were well-organized and effectively managed. We're thrilled with the results and look forward to more."
"Edstellar's digital marketing training for our small team of 10, including content writers, SEO analysts, and digital marketers, was exactly what we needed. The courses delivered over a few months addressed our SEO needs, and the online sessions were well-managed. We're very happy with the results and look forward to more."
"Edstellar's telecommunications training was perfect for our small team of 12 network engineers and system architects. The multiple online courses delivered over a few months addressed our needs for network optimization and cloud deployment. The training was well-managed, and the case studies were very insightful. We're thrilled with the outcome."
"Edstellar's professional development training was fantastic for our 50+ participants, including team leaders, analysts, and support staff. Over several months, multiple courses were well-managed and delivered as per the plan. The trainers effectively explained topics with insightful case studies and exercises. We're happy with the training and look forward to more."
Get Your Team Members Recognized with Edstellar’s Course Certificate
Upon successful completion of the Adobe Campaign training course offered by Edstellar, employees receive a course completion certificate, symbolizing their dedication to ongoing learning and professional development.
This certificate validates the employee's acquired skills and is a powerful motivator, inspiring them to enhance their expertise further and contribute effectively to organizational success.


We have Expert Trainers to Meet Your Adobe Campaign Training Needs
The instructor-led training is conducted by certified trainers with extensive expertise in the field. Participants will benefit from the instructor's vast knowledge, gaining valuable insights and practical skills essential for success in Access practices.